Element Smart Control Systems

A Smarter Visual Identity for Element Smart Control Systems’ Brand and Sales Strategy

  • Creative
  • Social Media

"Element Smart Control Systems needed a marketing overhaul to match our cutting-edge technology. Bodhi & Co. helped us modernize our brand identity and create cohesive, high-end materials that resonate with our clients across all platforms. The new look and strategy they helped develop will strengthen our presence in the home automation industry, enhancing both our sales efforts and brand recognition."

Jack Dennis, Founder of Element Smart Control Systems

The Brief

Element Smart Control Systems needed a comprehensive update to their marketing materials to better engage their high-end clients. Beyond a new sales brochure, they needed a refined color palette, updated branding, and cohesive collateral across digital and print platforms, as well as a strengthened presence on social media. Our task was to refresh their well-established identity and create modern assets to support their sales efforts.

Client Experience

Element’s goal was to create an entire suite of materials that reflected their sophistication and innovation in the home automation industry. They needed a brand update that would resonate across all customer touchpoints, from print materials to engaging social media content. With a clear focus on educating clients about their technology while showcasing their expertise and long-term client relationships, Element aimed to stand out visually and digitally. 

Solution and Results

Our team delivered a full-scale marketing update for Element Smart Control Systems, beginning with a refined color palette and visual identity that brought a fresh yet familiar look to their brand. We produced 1,000 sleek print brochures and an engaging digital PDF. We also revamped Element’s social strategy, ensuring their social channels carried the same modern, professional aesthetic. The result was a cohesive brand presence that not only communicates the quality of their services but also enhances their ability to connect with high-end clients across all platforms.

Bowdre Education Consulting

Securing Local Media Coverage for the Upstate’s Largest Education Event Despite Unexpected Challenges

  • Creative
  • PR & Events
  • Social Media

"I am incredibly grateful to Bodhi & Co for their outstanding work in making our event a resounding success. Dani’s attentiveness to every detail and her dedication to ensuring everything ran smoothly were truly remarkable. From start to finish, the team went above and beyond, and their professionalism made all the difference. We couldn’t have asked for a better partner, and we’re excited to work with her again in the future."

Bowdre Clayton, Founder of Bowdre Education Consulting

The Brief

Bowdre Education Consulting specializes in placement services for families seeking admissions guidance for K-12, junior boarding schools, boarding schools, and colleges. As they prepared to launch the Upstate Education Preview Event, Bowdre needed support to build awareness, establish a lasting brand, and position the event as a trusted resource for families.

Client Experience 

With Bowdre’s expertise in guiding families through K-12 and higher education admissions, their goal was to create an annual event that would become a trusted resource for the local Greenville community. 

Solution and Results

We secured widespread media coverage across local TV, print, and online platforms, with prominent features on morning shows like Your Carolina and 7News, effectively positioning the event, which hosted over 80 schools, as the largest of its kind in the Upstate. We also developed engaging social media content for two months and supported the Sip and School pre-event, aimed at helping Greenville moms navigate school options. When faced with inclement weather, we pivoted to ensure the event’s successful execution. As a result, Bowdre Education Consulting gained significant visibility, laying a foundation for the event to become a yearly community event.

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