Reflecting on a Successful Event: Upstate Education Preview 2024

A Record-Setting Event 

September 24, 2024 saw the biggest education event in The Upstate take place for K-12 in Greenville – Upstate Education Preview. With over 80 schools attending from the west to east coast, day school to boarding school and hundreds of families wanting to learn more, the event was a resounding success. Bodhi and Co.’s services were employed to help promote and raise awareness of this new event, including launch PR, social media content, and marketing. 

The Weather Didn’t Stop Us

Despite inclement weather and a few flights canceled for some schools, the event still had record attendance. Little did we know that Hurricane Helene was on her way in just a few days. With some of Greenville without power during the event, the event still took place and the show carried on. Despite the challenges, the resilience of the attendees and organizers truly shone through, with everyone coming together to make the event a success against all weather odds.

Working Together to Get Local Media Coverage

Upstate Education Preview got great media attention particularly due to education being close high on the agenda for so many. From securing interviews to managing press relations, Bodhi and Co. ensured that the event gained the visibility it deserved and that people knew the event was happening. The Bodhi team coordinated with local media, including Your Carolina and 7News, marking efforts that emphasized the importance of educational initiatives within the region. From early morning shoots with Christine Scarpelli and the morning show with Megan Heidlberg to discussing different education options out there, it reached the Greenville community far and wide. 

Education and Inclusivity

This event brought together local leaders, educators, and advocates to discuss innovative pathways for an inclusive educational future. Upstate Education Preview was proud to partner with KIND of the Upstate, a nonprofit dedicated to building a kinder, more inclusive community by supporting marginalized voices and promoting equal opportunities for all. The importance of inclusion took center stage at this event and focused on ensuring that educational resources, support, and opportunities are accessible to everyone. 

Looking Ahead to the Future

The Upstate Education Preview has firmly established itself as a key event on the Greenville calendar, with a growing commitment to promoting education and inclusivity in the community. Next year, it is set to expand its reach and impact, bringing fresh topics, influential speakers, and community-driven discussions that continue to elevate the region’s educational landscape. We can’t wait to see what the 2025 event will bring, as it builds on this year’s successes and drives new opportunities for learning, collaboration, and inclusivity.

If you’re planning an event in Greenville and need expert assistance with marketing, PR, or social media, reach out to us today! Let’s work together to make your vision a reality and ensure your event leaves a lasting mark. Contact us now to get started!

Kayla Walker

Kayla's passion for creativity and design is the driving force behind her approach to every project.